The Impact of Squla and StudyGo in the 2024–2025 School Year

Lisa Potma

With the summer holidays just around the corner, we are reflecting on the past school year. How many children did we support through personalised learning? Which subjects were practised the most? And how did we contribute to society? Read more below about the impact we made in the 2024–2025 school year and discover Futurewhiz’s full impact report here. Small spoiler: an impressive 951,056 children practised on our learning platforms this school year!

Millions of Questions (and Answers!)

During the 2024–2025 school year, Squla and StudyGo were used extensively. In total, children answered more than 306 million questions. Altogether, they practised the equivalent of 525 years’ worth of learning time. On both Squla and StudyGo, maths was the most practised subject. Among the languages on StudyGo, French was the most studied.

Education for Everyone

At Futurewhiz, we believe that learning should be accessible to every child. That’s why 226,790 children were able to use Squla for free during school hours, and another 9,319 children accessed Squla and StudyGo at home via foundations such as Stichting Leergeld and Jeugdeducatiefonds.

“Our role is to guide children and families every step of the way, offering the right support at the right moment. This year, over 950,000 children used our platforms. Many of them free of charge through schools and partnerships that ensure access for families facing financial barriers. These numbers matter, but what matters even more is the confidence we help build and the joy of learning we bring into children’s lives”, says Jeroen Munk, CEO of Futurewhiz.

We also think of all children during the summer holidays. Through the Zomerpret campaign by Stichting Kinderhulp, 7,500 children will receive a cheerful bag of summer goodies – including a Squla colouring book.

AI in Education

We made major strides in AI this past school year. On StudyGo, alongside our chat with real tutors, we developed and improved an AI-powered chat to help students better understand their schoolwork at any time of day. This year, more than 31,000 chats took place. We’re also using AI to create personalised learning paths based on topics a student finds challenging or has already mastered. Our step-by-step instructions on Squla for years 6 to 8 are also supported by AI technology.

“Over the past school year, we’ve seen what’s possible when we combine the deep expertise of our people with the best of AI. It enables us to support more children in a personalised way, accelerating our mission to empower every child to grow. Learning is evolving, and we’re proud to be at the forefront of that change. AI holds great promise for supporting children in more personalised ways, and we’re already seeing its positive impact on their learning journeys”, explains Jeroen. He adds to it: “With this opportunity comes responsibility. We remain committed to the highest standards of privacy, security, and transparency.”

A Year Full of Impact!

“I’m proud of what we’ve achieved together. As a team, with our partners, and with the families who place their trust in us”, says Jeroen. “This report reflects the progress we’ve made, the lessons we’ve learned, and the strong foundation we’re laying for the future of learning.” You can read the full Futurewhiz impact report here.

Do you have any questions or want to learn more? Feel free to get in touch with Lisa Potma via lisa@futurewhiz.com

– Press Release –
Students Sound the Alarm: Education Falls Short on AI and Mental Health

Lisa Potma

A survey amongst 2,053 secondary school students highlights shortcomings in AI, mental wellbeing, and equal opportunities

Amsterdam, 17 June 2025 – Dutch secondary school students are calling attention to clear shortcomings in the education system across three urgent areas: artificial intelligence (AI), mental health, and equal opportunities. This is revealed in new research conducted by Futurewhiz – the company behind online learning platforms Squla and StudyGo – among more than 2,000 secondary school students.

Students Embrace AI Faster Than Schools

The survey provides a unique perspective, as it reflects the voices of students themselves – complementing De Staat van het Onderwijs 2025 (The State of Education), a report published by De Onderwijsinspectie (the Dutch Inspectorate of Education) in April. That report highlighted that many schools are struggling to integrate digital skills into the curriculum, with significant disparities between schools and students in terms of digital literacy.

Meanwhile, students’ use of AI is rising rapidly. The Futurewhiz survey confirms this trend: 77% of students use AI tools for school assignments, with one in three doing so on a weekly basis. This shows that students are adopting AI far more quickly than schools. Many educational institutions are failing to provide adequate guidance: nearly two-thirds of secondary school students receive no instruction on how to use AI, and 58% are not taught how to use it safely. At the same time, 83% of respondents believe that AI and digital tools actually help them to learn better.

Mental Health: Urgent but Overlooked

The student survey also adds important nuance to the findings of De Onderwijsinspectie on mental health. Academic pressure, a lack of trusted adults to confide in, and difficult home situations are undermining the resilience of many young people. Although 71% of students report generally feeling mentally well, half experience stress due to schoolwork, with girls particularly affected. More than a third (36%) feel that mental health is insufficiently addressed at school, while 38% say they do not feel safe enough to talk about it. Students facing challenges at home are especially vulnerable to mental health issues and tend to feel greater performance pressure.

Equal Opportunities and Ongoing Challenges

For many of the students surveyed by Futurewhiz, equal opportunity is an issue that exists more in the background. According to De Staat van het Onderwijs, inequality of opportunity remains a persistent problem. Students from lower socioeconomic backgrounds and those with a migrant background structurally face fewer opportunities. Financial stress at home and school-related expenses make it even harder for these students, often resulting in learning delays and increased dropout rates.

While 85% of students in the Futurewhiz survey say they feel treated equally at school, some still face barriers. Thirteen percent worry about costs related to education, such as private tutoring, school trips or buying a laptop. The same percentage report that their home situation negatively affects their school performance. Equal treatment, then, does not automatically result in equal opportunities – especially when circumstances outside of school hinder students’ development.

Key Concerns: AI and Mental Health in Secondary Education

The student survey highlights that students especially experience difficulties in the areas of AI and mental wellbeing. The findings echo the concerns of the De Onderwijsinspectie, which urges schools and policymakers to take action. Addressing these issues also helps to improve access to educational opportunities and promotes greater equality.

Futurewhiz is calling on schools and teachers to work alongside students to develop a curriculum that prepares young people for the world of tomorrow. Digital literacy is essential: without sufficient support, students risk falling behind in an increasingly digital society.

“Students are not just recipients of education – they are vital partners in shaping it,” says Jeroen Munk, CEO of Futurewhiz. “Because we engage with students every day, we understand what matters to them – and where the education system still has blind spots, such as support with AI and digital skills. By placing their voice at the centre, we can make education more relevant, inclusive, and future-proof.”

// END OF PRESS RELEASE //

About the Survey
The survey was conducted in May 2025 by Futurewhiz, the company behind Squla and StudyGo. A total of 2,053 secondary school students completed an online questionnaire via the StudyGo practice platform. The questionnaire was developed in response to De Staat van het Onderwijs 2025 and gauges students’ own views on their school experience and the quality of education provided. The sample included a diverse mix of ages, educational tracks (vmbo, havo, vwo), and backgrounds. Of the participants, 64% identified as female and 32% as male.

About Futurewhiz
Futurewhiz is the company behind Squla and StudyGo – digital learning platforms used daily by over a million children, students, teachers, and parents. Futurewhiz believes that every child should have the chance to reach their full potential, regardless of background or ability. By harnessing technology to deliver personalised and motivating education, Futurewhiz contributes to better learning outcomes for all children. Want to learn more about Futurewhiz’s impact? Read the 2024–2025 Impact Report here.

“Don’t let opinions from others block you”
An interview with Frederieke van der List – Head of Data Science at Futurewhiz

Lisa Potma

At Futurewhiz, we believe in the power of representation to shape the future of tech. That’s why we’re proud to join the Equals role model campaign, inspiring more girls to pursue careers in technology. As part of this initiative, we’re spotlighting some of the incredible women at Futurewhiz who are making an impact in edtech. Today, we sat down with Frederieke van der List, Head of Data Science, to explore her journey, insights, and passion for education.

“I liked math the most in high school, and I believe my career grew out of that,” she shares. Studying Business Analytics, she found herself in a male-dominated field but never let that deter her. Now, working at Futurewhiz, she helps shape the future of education through data. “What excites me the most about working here, is the combination of education and children. Also the fun learning of Squla is really important for me, because I believe that learning should be fun and not something that kids are forced into. The best learning happens when children are motivated by their own interest, not because parents or teachers tell them to do so.”

Her advice to young girls considering tech? “Do what you like! Don’t let others’ opinions block you.” Despite being dyslexic and discouraged from pursuing Gymnasium, she did it anyway—and succeeded. She encourages others to focus on their own path and not let external barriers define what’s possible. Also, she believes that being one of the few women in your field is a unique strength—an opportunity to stand out and bring fresh perspectives. 

Her journey is proof that women in tech can grow and lead—without having to choose between career and family. “When I just came back from my first maternity leave, I got a promotion to team lead. That’s a great example that pregnancy doesn’t stop opportunities here.” At Futurewhiz, 55% of the leadership positions are held by women, showing that leadership and career growth are not limited by gender.

But what about female leadership? “I don’t see female leadership as being different from male leadership. I believe everyone has their own style.”  She believes that leadership styles may differ from person to person and these differences are not necessarily tied to gender. At the end of the day, good leadership is about skills, vision, and empathy—qualities that are not defined by being male or female.

In the next ten years, she hopes for one major change: “Equality in the workplace begins at home. When men and women share parenting responsibilities equally, we create a foundation for true career opportunities for women. I also hope for a future where gender no longer influences any decisions, whether in education, careers, or personal lives.”

“Different perspectives bring innovation and success.”
An interview with Liuba Prokhorova – Backend Developer

Lisa Potma

At Futurewhiz, we believe in the power of representation to shape the future of tech. That’s why we’re proud to join the Equals role model campaign, inspiring more girls to pursue careers in technology. As part of this initiative, we’re spotlighting some of the incredible women at Futurewhiz who are making an impact in edtech. Today, we sit down with Liuba Prokhorova, Backend Developer at Futurewhiz, to explore her journey, insights, and passion for tech.

When she first considered a career in tech, she hesitated. Could she make it at a technical university? Luckily, encouragement from her teachers and peers gave her the push she needed. “They told me, ‘You’re good at math and physics. You can definitely do this.'” And they were right.

Now a Python developer at Squla, she thrives on curiosity and innovation. “What excites me about tech is its constant evolution. There’s always something new to learn, experiment with, and create. You might start with an idea, try it out in a test environment, and end up inventing something amazing. Seeing the impossible turn into reality is incredibly inspiring.”

What also shaped her path were the women who came before her. “At the beginning of my career, I met two amazing women who had impressive careers. They inspired me, supported me, and helped me believe in myself.” Seeing women in leadership made a lasting impact: “When I walked into interviews and only saw men, I questioned if I’d ever have a chance to lead, although when I saw women in those roles, I felt reassured and more relaxed, I knew I could get there too.”

Working at Futurewhiz has only reinforced that belief. “I see a lot of interesting women that inspire me. Here, I can explore different career paths without barriers. Plus, the company actively supports learning and growth through for example conferences, where you can meet talented and knowledgeable professionals, gain insights from them and explore new technologies.”

To young girls considering tech, her message is clear: “Don’t be afraid. There will always be different opinions, but you’ll find people who support you. If it is something that you really like, you should try it, then you will always have success!”

Looking ahead, she envisions a more inclusive tech industry. “More women in leadership positions and more diversity in the tech world. Different perspectives bring advantages, innovation and success.”

Liuba’s journey proves that with encouragement, resilience, and the right role models, the future of tech can be for everyone.

“More women at the top!”
An interview with Renske Kroondijk – Team Lead Content & AI expert educational content

Lisa Potma

At Futurewhiz, we believe in the power of representation to shape the future of tech. That’s why we’re proud to join the Equals role model campaign, inspiring more girls to pursue careers in technology. As part of this initiative, we’re spotlighting some of the incredible women at Futurewhiz who are making an impact in edtech. Today, we sit down with Renske Kroondijk, Team Lead Content & AI expert educational content, to explore her journey, insights and passion for education. 

“I didn’t consciously choose a career in tech—I just rolled into it,” says Renske. With a background in psychology, she started in test development for children and youth, and gradually moved into tech through educational publishing. When Futurewhiz decided to start an AI Team, she decided to join. “I’ve always been interested in learning, and when I saw how AI was reshaping education, I knew I had to keep up. If you resist change, you fall behind. The key is figuring out how to make it work for you.”

Working in AI excites her because it’s new and ever-evolving. “It’s like inventing the wheel every day, and I love that challenge.” As she moved into leadership, she found that Futurewhiz strongly supports employees—regardless of gender. “There’s a personal learning budget, training, and mentoring. If you show ambition, the company helps you grow.”

Yet, stepping into leadership wasn’t easy. “I don’t always see myself as a leader. I feel like men are more socialized into that role, while as a woman, you often have to fight harder to prove yourself—especially in a male-dominated field like tech.” She recalls moments in meetings where she was the only woman in the room. “Sometimes, when I feel unheard, I wonder—would it be different if I were a man?”

Still, she embraces her own leadership style. “I try to see my so-called ‘feminine’ traits as strengths. Yes, I get emotionally affected by things. Some see that as a weakness, but it actually means I care deeply about my team and the work we do.”

Her advice to young girls considering tech? “Don’t make yourself smaller. You don’t need a certain testosterone level to code. These jobs have nothing to do with your gender.”

Looking ahead, she hopes to see more women at the top. “Women in power are still criticised for showing emotion, while men like Musk or Trump are highly emotional but never called out for it. This perspective needs to change. The world needs to understand that the differences among men and women are actually greater than the differences between men and women.”

“I wish for a world where a girl in tech never has to wonder if she belongs.”
An interview with Rashmi Rangarajan – Tech Lead at Futurewhiz

Lisa Potma

At Futurewhiz, we believe in the power of representation to shape the future of tech. That’s why we’re proud to join the Equals role model campaign, inspiring more girls to pursue careers in technology. As part of this initiative, we’re spotlighting some of the  incredible women at Futurewhiz who are making an impact in edtech. Today, we interviewed Rashmi Rangarajan, Tech Lead, to explore her journey, insights, and passion for tech. 

Rashmi’s journey into the tech world began by chance. As a child, she was fascinated by gadgets and games, always curious about how characters moved on screen. That early spark turned into a passion for problem-solving and automation, leading her to pursue an MSc in Theoretical Computer Science.

Today, as a Tech Lead at Futurewhiz, Rashmi is making an impact via Squla, an online learning platform for primary school children. “Technology can and should change learning in meaningful ways. Learning is everything—it opens doors, provides choices, and shapes who we are.” She takes pride in contributing to a platform that empowers children with knowledge and opportunities, knowing that education is the foundation for a better future.

Her experience at Futurewhiz has been one of growth and empowerment. “I appreciate the inclusivity, which gives different perspectives and makes sure everyone is valued, heard and respected. Futurewhiz has a lot of programmes – like the leadership training and mentorship program with the CEO. In general it is a supportive culture that has empowered me to build confidence and enhance my technical skills. In addition, I have the opportunity to work with a lot of smart people and take on new challenges. I feel like I’m valued and heard here for what I am.” 

For Rashmi, female leadership in tech is about representation. “Seeing women in leadership roles proves that we belong in every space. Something as small as chromosomes should not hold anyone back from what they believe they can do”.  She leads by example, ensuring young girls know that their voices and skills matter. “Whether through mentorship, equal opportunities, or simply being confident in myself—it doesn’t matter how. Lead by example, always.”

Her advice to young girls hesitant about entering tech? “Be brave and take the leap. It’s okay to feel uncertain, but don’t let doubt hold you back. The tech world needs different perspectives, and everybody belongs in this space. Or, as my mathematics teacher used to say: ‘The world is your oyster’”.

Looking ahead, Rashmi envisions a tech industry where women are not just present but thriving. “I wish for a world where a girl in tech never has to wonder if she belongs,” and with leaders like Rashmi paving the way, that future feels closer than ever.

“In 20 years, my daughters will earn as much as your sons.”
“And my sons will contribute as much to the household as your daughters.”
An interview with CFO Ellen Mertens en CCO Elise Drost

Lisa Potma

Only 18% of people working in tech are women, and 14.7% of leadership positions are held by women. At Futurewhiz (the parent company of Squla and StudyGo), we show that things can be different: here, 66% of employees are women, and 55% of managers. But there is still work to be done. It is therefore with pride that we participate in the Equals role model campaign, which inspires more girls to pursue a career in technology. Ellen Mertens (CFO) and Elise Drost (CCO) can be seen life-sized on ‘peperbussen’ in Amsterdam for the next two weeks, to show female leadership in tech to girls, and boys!

Elise Drost (left) en Ellen Mertens (right), to be seen at the Weteringschans in Amsterdam.

Although working in tech was not directly what they aspired to as girls, Ellen and Elise are in the right place in the edtech industry. In the case of Futurewhiz, tech is mainly the means to carry out the mission: Empowering every child to grow through personalized education. “What I love is that we make tutoring more accessible with our learning platforms Squla and StudyGo,” Ellen explains. “We are reaching children who would otherwise not have access to supplementary education.”

Elise’s children used Squla and that’s how she came across the company. “As a mother of three sons, I want to contribute to a better world for them. With our educational apps, we make learning fun and accessible. Equal opportunities are important to me: for women, but it starts with children. When someone asks me where I work, I proudly tell them about it. This is because of the strong brands we have built but also because of the impact we make on children. I hope we can make children experience how much fun learning is.”

Both women underline how fundamental representation is. “It is as the Equals campaign slogan says: ‘you can’t be what you can’t see,’” mentions Elise. “If there’s never a woman in management or working in tech, it’s harder to imagine yourself there.”

Still, there are obstacles women themselves have to overcome. “Women are often risk-averse, while men are already applying for jobs at 40 per cent of qualifications,” says Elise. “We need to break through that.” Ellen stresses, “You have to speak up if you want something. And don’t be afraid, just go and do it!”

In addition, role distribution at home is a big factor. “It is important that men contribute as much to family management as women do,” Elise notes. “We still have a long way to go, but I already see positive changes. While women are working more and more, they are also doing most of the caring and household tasks. That is not equality.”

A supportive corporate culture is crucial for growth. “At Futurewhiz, it’s all about learning – ‘Learning is Everything’. We have a learning budget and encourage personal development,” Ellen explains. “In addition, with talent we don’t only look at what someone can already do, but also at what is possible. Can we create a new role? Can we retain someone by offering opportunities?” She speaks from experience: “I came here with no management experience, but the CEO saw potential in me and gave me the chance. You have to seize opportunities like that.”

Elise notes, “The difference is in the culture. We work together, you can be yourself here and making mistakes is OK. Sometimes something succeeds, sometimes not, and then we learn from it. Besides, I think it’s really unique that everyone here is so playful and competitive. You can also see that in our products. And internally: the company value ‘Fun Works’ is really lived here.”

Ellen has a clear message for young talent: “Speak up! You are more likely to get opportunities if you show that you want something. And know that you yourself are the key to your own success.” Elise adds, “You can have it all – a career, a family (or other fulfillment of your private life that makes you happy), as well as fun. But you have to do it yourself.”

They also stress that a managerial role is not the only path. “Experts are just as important as managers,” says Ellen. “It’s about doing something you are proud of and making an impact.”

What they hope for the future? Ellen: “In 20 years, my daughters will earn as much as your sons.” Elise adds: “And my sons will contribute as much to the household as your daughters.” They hope that initiatives like this role model campaign will then be something of the past.

They also call for structural changes, such as better childcare and fair salaries. “Strong economic countries, such as countries in Scandinavia, have invested in good childcare and equality, and they are reaping the benefits,” says Elise. “When women are economically stronger, the whole society benefits.”

With women like Ellen and Elise in the lead, an equal future is coming ever closer.  Their story proves: if you dare to dream and seize opportunities, anything is possible – you are in control!

Press Release: Futurewhiz Impact Report 2023-2024

Lisa Potma

The end of the school year is approaching and that means it’s almost time for the end of year reports. Also for Futurewhiz! We proudly present the Futurewhiz Impact Report of school year 2023-2024. In total, 933,366 students and 24,536 teachers used our platforms WoordExtra, Squla, and StudyGo and answered a total of 332,091,061 questions! Read more about our impact below and check out the full report.

Empowering every child to grow through personalized education

At the heart of Futurewhiz’s mission is a commitment to empowering children through personalized education. We aim to ignite curiosity and foster a love for learning by providing digital tools that make education engaging and accessible. Our CEO Serge Bueters adds to this: “Education is essential to provide children with a strong foundation. We also understand that every child is unique and has individual learning needs. At every step of a child’s school journey until the age of 18, we can support them with one of our learning products. By offering a personalized and engaging approach, tailored to their needs and interests, we aim to make learning both fun and effective. Because learning means growth as well as a greater ability to reach one’s full potential.”

574 years of practicing…

…by 933,366 children together on WoordExtra, Squla en StudyGo. Wow! They answered a staggering 332,091,061 questions. Also, 24,536 teachers incorporated our tools into their classrooms.

Squla: Fun Learning works!

Squla, our app for primary school children, has particularly stood out for its ability to make learning enjoyable. Here are some of the highlights from Squla’s usage:

  • 398,358 children played on Squla, answering 281,996,998 questions while earning 2,194,300,831 coins.
  • The kids spent over 1,209,333 hours (equivalent to 138 years) engaged in educational games.
  • In the classroom, 17,374 teachers from 4,682 schools used Squla to enhance their teaching.
  • Language and math were the most popular subjects, with 26,375,378 and 63,768,266 questions played, respectively.

Squla also engaged in efforts to make their platform accessible for all children. For example, 261,408 children used Squla for free during school hours, and 8,432 kids from low-income families accessed Squla through partnerships with foundations and municipalities.

WoordExtra: Building a Strong Vocabulary Foundation

WoordExtra is developed for children aged 3 to 6 who need vocabulary support. It caters especially to children from low-literacy families or those with a migration background, to make sure the kids can have a good start at primary school. The app boasts:

  • 6,000 quiz questions, videos, and images covering the most important Dutch words.
  • 2,775 children engaged with the app, answering 1,354,282 questions and spending 6,589 hours learning.

StudyGo: Makes schoolwork easier

For secondary education students, we offer StudyGo, which supports students with preparation for their tests. The platform’s highlights include:

  • 524,474 students practiced on StudyGo.
  • They completed 43,390,540 exercises and watched 727,658 explanation videos.
  • The platform helped students accumulate a total of 3,764,235 hours of practice, equivalent to 430 years!

StudyGo’s commitment to accessibility is demonstrated by their provision of discounted memberships to families in need, supporting an additional 595 students this year. Also, we organised a Buy1Give1 Campaign, helping 139 extra students with StudyGo.

Social Impact Initiatives

We don’t make impact on our own. Together with various partners, such as Stichting Leergeld en Jeugdeducatiefonds, we were able to reach more children with WoordExtra, Squla, en StudyGo. Via various Stichting Leergeld organisations, we distribute memberships to low-income families. This year, we were able to help an additional 9,713 children with learning in this way. To show our gratitude for this partnership with Leergeld, the impact reports were handed out last week to Saskia Tans of Leergeld Amsterdam!

On the left Saskia Tans (Leergeld Amsterdam) and on the right Lisa Potma (Futurewhiz)

Also, we have partnered with organizations like Kinderhulp and JINC to provide educational resources and opportunities for children from disadvantaged backgrounds. For instance, Futurewhiz contributed to Kinderhulp’s “Summer Fun Package” Campaign, distributing 7,500 bags filled with educational and fun items, including Squla coloring books and StudyGo supplies.

Our collaboration with the Princess Máxima Center for child cancer patients also highlights our commitment to making education accessible to all children. We donated memberships to the school facilities of the hospital.

Join the Mission

We are very proud to share the Futurewhiz Impact report 2023-2024 and will continue our journey on making impact on many children. Discover more details in the full report and be inspired to support the journey of empowering every child to grow through personalized education.

For questions, you can reach out to our Social Impact Manager Lisa Potma at lisa@futurewhiz.com.

Exam Season at Futurewhiz

Lisa Potma

While students were studying for the exams, we brought some exam vibes into our office during the Futurewhiz Exam season. The activities ranged from Feedback Trainings, to focus sessions, to WAB (work-avoiding-behaviour) tasks… And of course: an “Examenstunt” (Exam prank) to close it off!

To engage with our students, it is important for all our colleagues to understand what happens at schools. The Culture Crew therefore came with the idea to introduce the Futurewhiz Exam Season. It started May 16 with a Receiving Feedback Training. In the days that followed, we had various Deep Work Sessions to work uninterrupted in silence on a specific task. We also practiced the art of giving feedback during a Giving Feedback Training.

In addition, our office manager introduced a list full of WAB (work-avoiding-behaviour) tasks, inspired by the many SAB (study-avoiding-behaviour) we all engaged in back in the days. Think about cleaning the fridge, dishwasher duty or updating your calendar. As a reward, employees received a sticker. The result? A relaxed employee for taking a break and a very happy office manager. Who knew WABbing could actually be so productive?

The season ended with an “Examenstunt” (exam prank) on May 30. A group of 5 colleagues secretly gave the office a make-over the night before. The next morning, all employees were presented with the Futurewhiz Festival. Everyone entering the office that day, had to go through security, could make selfies in the selfie room, take a break in the yoga room or perform some dance moves in the reversed silent disco. At the end of the day, it was time to do an actual exam. Here the true Futurewhizard was revealed: our colleague Constantine made only one mistake and was the proud winner of the day!

We ended the Futurewhiz Exam Season with drinks in House of Watt, our favourite cafe around the corner. A day full of fun, and just like our exam time when we were teenagers – something to remember!

Moin Hamburg!

Lisa Potma

“Travel makes one modest. You see what a tiny place you occupy in the world.” 
– Gustave Flaubert

It is Friday July 30, 2021, when I jump on the train from Amsterdam Central Station to Hamburg Hauptbahnhof. With a suitcase and a backpack I am ready to start my new adventure in Germany. After working for 5 years at Squla and WRTS (both part of Futurewhiz), I now have the opportunity to work for scoyo, a German online learning platform for primary school children. I will reinforce the marketing team with email / loyalty marketing and help build a bridge between the Amsterdam and Hamburg office.

After a few first days of sightseeing in my new hometown Hamburg (checking out the beautiful Alster, Rathausmarkt and Elbphilharmonie), I start my new role as Loyalty Manager scoyo on the 1st of August. The team gives me a very warm welcome: fresh flowers, a nicely decorated desk, snacks and a welcome’s lunch with the Marketing Team!

scoyo was founded in 2007 but completely rebuilt and rebranded at the end of 2020. The challenge is to find the right market / product fit in the German market. I learn a lot from my colleagues about the German school system, the German consumer (market) and how to do business in Germany. I try to mix my knowledge from Squla and WRTS with my new German market knowledge to help scoyo grow into the next phase, so we can help more and more children with personalised fun learning. 

At the end of August I have an intensive German language course at “De nonnen van Vught” – an awesome experience! We focus on office conversations, interviewing teachers and parents, discussing school topics, writing emails, cultural differences and of course some grammar. 

When I return to Hamburg I switch to speaking German in the office, which results in some great entertainment for my colleagues. Some examples:

  • Saying the German word “krass” in an official meeting (I thought “krass” meant ‘cool, awesome’, but it means something like ‘dope’…)
  • Accidentally translating Dutch sayings, such as “Das ist geschnitten Kuchen” or “Etwas unter das Knie haben”, which are sentences that don’t make a lot of sense in German
  • Trying to tell someone that I know my way around this area by saying “Ich bin hier bekannt”, which actually translates into “I am famous here”…

In the next months I start to feel at home and settle more and more into the role and the country. I learn a lot! For example, did you know that the Germans actually prefer to “duzen” (an informal way to talk to someone), but to be polite they still often start with ”Sie” (which is a formal way to talk to someone)? And that there is quite some innovation in environmental consciousness and eating vegetarian / vegan? And, not unimportant, that you always need to have some cash with you since you cannot always pay by card (this caused some missed bus trips and sprints to cash machines)? In addition, I try a lot of German food, such as Franzbrötchen (cinnamon croissant), currywurst und pommes, Schmalzkuchen, Brezeln and Reibekuchen. And of course, drink a lot of Glühwein at the wunderschöne Weihnachtsmärkte. Even though I really like to join my colleagues for a warm lunch every now and then, I still prefer my Dutch brought-from-home-lunch: bread with avocado.  

Next to work I am discovering Hamburg together with my volleyball team, colleagues, flatmates and friends and family from the Netherlands who come to visit, which is a lot of fun! I also found an awesome language buddy, who I meet regularly to speak German and Dutch with and talk about our cultures. 

To conclude, I can definitely recommend saying yes to such an adventure! It teaches so much, you meet many new interesting people and it really broadens my horizon! 

Tschüss!!!

Liebe Grüße

Lisa